Intentsify Blog

Intent Use Case Spotlight: Account Prioritization & Pipeline Acceleration [Infographic]

How to prioritize accounts (in sales). Using intent data, reps can focus on the leads/accounts most likely to convert to opportunities. Here's how.

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BV Investment Partners Announces Investment in Intent Data Platform Intentsify

BV Investment Partners (BV), a middle-market private equity firm, announced a significant investment in Intentsify to accelerate growth and innovation.

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The Content Syndication Guide [Infographic]

Content syndication is a form of 3rd-party demand generation that uses media partners to distribute your branded content to reach broader audiences.

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Intent Use Case Spotlight: Account Identification & Selection [Infographic]

Account identification/selection is a popular intent data use case. This infographic explains the value teams get and how to use it to drive more impact.

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3 Intent Data Insights From a Demand Gen Marketer

This demand gen marketer just entered the world of buyer intent data. Here are some of the key insights I’ve discovered in just a short time.

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Programmatic Ads and Lead Generation: The Yin and Yang of Demand Gen

Synchronizing programmatic advertising and lead gen efforts (i.e., content syndication) is an effective way for B2B marketing teams to boost their impact.

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Bridging The Gap Between Marketing Strategy and Execution

The dynamic nature of data now dictating go-to-market (GTM) strategies has created a disconnect between marketing strategy and execution, ideas & actions.

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Use Your Ideal Customer Profile (ICP) to Optimize Your Target Account List (TAL)

Using intent data helps B2B marketing and sales teams improve their ABM strategies by identifying more target accounts that fit their ICP. Here's how.

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Is My Team Ready for Intent Data? 3 Resource Prerequisites [Part 3]

Success with intent data can depend on the resources your organization has available. Here are the most important types of resources to consider.

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Intentsify Releases New UI, Announces Two Important VP Hires

Intentsify rolls out new UI after significant investments in technology infrastructure, and hires two VPs to strengthen sales and customer success efforts.

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